How it works
One conversation, a routine built around your skin, and four weeks of support while it beds in. Here’s exactly what to expect — and what it costs.
Step 1 — The call (50 minutes): We talk through your skin — your history, what you’ve tried, what’s frustrating you, and what you actually want. It’s a conversation, not an interrogation, and there’s no such thing as a silly question. I’ll walk you through the Pyramid as we go, so by the end you understand the thinking, not just the plan.
Step 2 — Your Routine Pack (within 72 hours): Within three days, you get your Routine Pack — a personalised document built around your skin, with a clear morning and evening routine and the reasoning behind every single product. Made for you, so you always know exactly what to do.
Step 3 — Four weeks of support: For the next four weeks, I’m on hand by email for the questions that come up once you start — a reaction you’re unsure about, an “is this normal?” moment, a tweak you’re wondering about. I’ll come back to you within a day or two during the week, and I’ll check in around the halfway mark, too.
What you walk away with
The Routine Pack is the heart of it — not a hastily emailed list, but a considered document made for you. Inside:
A routine built around your skin, morning and evening, with the why behind every product — so you’re never just following instructions.
Your own version of the Pyramid — the strategy for your skin at the ingredient level, so it still holds even if a product gets discontinued.
A shopping list — exactly what to buy, where, and in what order of priority, with budget guidance. No more guesswork, no more wondering if you’re buying the right thing.
A phased plan for easing it in — what to start with and when to add the rest, so nothing overwhelms your skin (or your evenings).
A one-page cheat sheet — the whole routine at a glance, for whenever you need a quick reminder.
You leave understanding your routine, with the confidence to stop second-guessing — and permission to drop whatever isn’t earning its place.
No brand to sell you
SkinBestie doesn’t sell products, take commission, or have a favourite brand to push. Every recommendation is chosen for your skin and nothing else. Sometimes the right answer is an inexpensive one; sometimes it’s something dearer — either way, you’ll be told what’s actually right for you, and why. The advice is yours, not an advert.
Free to read, always
A lot of what’s worth knowing is free — the blog teaches the landscape generously: the Pyramid, skin types, the principles that actually matter, no catch. What coaching adds is the navigation: someone taking all of it and applying it to your skin, your life, and your budget. That’s the part you can’t get from reading, and it’s the part you’re paying for.
Where I help, and where I don’t
Coaching is about helping you build a routine that works for your skin — and understand why it works. It isn’t medical care, and it isn’t a substitute for advice from a doctor or dermatologist. If something you’re dealing with needs one — a diagnosed condition, a reaction that needs treating, anything beyond skincare — I’ll say so honestly and point you in the right direction. Knowing where that line is, and being upfront about it, is part of doing this properly.
Founding Bestie · £70
Right now, a full session is £70 as a Founding Bestie — the price for the first ten clients, as SkinBestie steps into its full form. That’s not a discount; it’s a named tier for the people who get in early and help shape what this becomes. You get the whole thing — the call, your Routine Pack, and four weeks of support — for one price, with no subscription and nothing more to buy from us. In return, all I ask of founding clients is honest feedback and, if you’re happy, a few words I can share.
What you’re paying for isn’t an hour of my time — it’s a routine that finally works, and weeks of support while it does.
Book whenever you’re ready. No rush, no pressure.
See availability